The Original FileMaker Community
Business Templates - Demo Apps - Video Tutorials -Samples - Help - 46000 Member Forum

The Leading Filemaker Developer Tools

FileMaker Business: Creating Marketing Content for Your Business

Session Material Download Included

Get real time updates directly on you device, subscribe now.

Session Description

Improve the way you market your products and services through compelling content. First learn how to write attention-grabbing copy for your website, brochures, and emails that not only showcases your business but also speaks directly to your customers. Then see how to create eye-catching screenshots, photos, and videos that will get you noticed — whether on social media or in somebody’s inbox.

This session is presented jointly by Leslie Kareckas and Anne Anderson.

What you should know

No prior marketing experience required.

Products & Technologies

  • FileMaker Pro/Advanced
  • FileMaker WebDirect
  • FileMaker Server
  • FileMaker Go

Session Materials

  • See attached slides below.

What You Will Learn

  • Defining and researching your target audience and competitive market space
  • Writing core, benefit-oriented marketing copy
  • Applying your copy to social media, SEO, and keywords
  • Creating screenshots, customer stories, and videos that support your messaging



This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More